Neal Cabage is a digital product strategist and technologist, who has spent years leading the development of online products and studying why some products succeed while others do not. He has experienced the full cycle of an online business having successfully founded and sold two online startups in addition to having consulted for several fortune 100 brands. He is the principal author of book The Smarter Startup (NewRiders/Pearson Publishing) and has presented at leading conferences on topics such as market discovery and conversion optimization.
Event Photos
TechZulu Interview
Neal Caught up with Kyle from TechZulu while at SXSW. In the 10 minute interview,
Neal describes his startup experiences, lessons learned, and what is in the book.
Stay in Touch!
Speaking at SXSW
Neal speaking at South by Southwest on why some startups are more likely to succeed than others.
First Photograph With the Book
A proud author being photographed with his book for the first time, just before the book signing begins.
Great Book Placement!
The book got great placement at the front of the book store, along other featured authors such as Al Gore!
Signing Books at SXSW
Neal signing books after his presentation at SXSW, during the book debut.
Signing Books at SXSW
Neal signing books after his presentation at SXSW, during the book debut.
Speaking at SXSW
Neal presents on strategic inights for startups at ProductCamp in Silicon Valley. The event was attended
by over 700 product managers and product strategists on the campus of eBay.
Sonya Presenting at CGU
Sonya visits her Alma Mater, presenting the book for an event at Claremont Graduate University.
Neal Speaking at ProductCamp, Silicon Valley
Neal presents on strategic inights for startups at ProductCamp in Silicon Valley. The presentation was so popular,
an encore presentation was also given. The room was small the second time around but packed!
Interview with Libboo
Neal talking to Fernando from Libbo.com about the book, in the halls of the Austin Convention Center.
Neal Speaking at ProductCamp, Silicon Valley
Neal presents on strategic inights for startups at ProductCamp in Silicon Valley. The event was attended
by over 700 product managers and product strategists on the campus of eBay. The presentation was so popular,
an encore presentation was also given.
Speaking at SXSW
Neal speaking at South by Southwest on why some startups are more likely to succeed than others.
Interview with TechZulu
Neal sat down with Kyle from TechZulu, a popular online tech blog, to discuss the new book.
Contact the Authors
If you are interested in contacting the authors, please drop us an email at
hello[@]TheSmarterStartup.com (remove the brackets to make it a valid email address).
Please send any press inquiries to press[@]TheSmarterStartup.com.
