ProductCamp.LA is a Wrap!

In July 2016, PMA.LA hosted its second large-scale ProductCamp.LA event, featuring Marty Cagan as the keynote speaker alongside more than a dozen respected product leaders, including John Cutler, Jim Semick, and Andrew Gillian. The event welcomed over 300 attendees at Hulu’s headquarters in Santa Monica and was supported by a dedicated team of a dozen volunteers and 10 industry sponsors. The day ran seamlessly and was a major milestone for PMA.LA, significantly raising awareness of the community, which has since grown to more than 2,000 members.

I founded the Product Managers Association of Los Angeles (PMA.LA) in 2012 and have led the organization since its inception, hosting regular quarterly events and now two major ProductCamp conferences. PMA.LA’s mission is to bring together product management professionals for learning, collaboration, and networking as we grow our careers together.

Thank you to the Los Angeles product community for helping to make ProductCamp.LA such a success. In a single event, we helped put LA on the digital product map. It is our hope that this marks the beginning of many positive steps toward a more product-centric approach to digital technology and media across Southern California.

Update: I led PMA.LA from 2012-2017 and passed the baton in 2018. The group is still going strong!