The Product Managers Association of Los Angeles (PMA.LA) was created after I moved back to Los Angeles and wanted to embed myself into the digital product community in town but found there was no network and there were no events that people could come together around. It is hard to believe that in this day of the rising Product Manager role and in a city the size of Los Angeles there was nothing – so I started a simple Meetup group in 2012.
The popularity of the group quickly grew as we held meetup events and we’ve received corporate support and sponsorship from several leading companies including YP.com, Savings.com, Oversee.net, Shopzilla, and Fandango. By 2014, the has group reached nearly 1,000 digital product professionals in its ranks, and so we decided it was time to host a major annual event called ProductCamp. ProductCamps are held in just about every major city around the World and serve as free community-driven regional conferences. We expect 200+ people to join us for our for ProductCamp LA on March 1st.
